Music Video: The Major Catalyst To Artistes Range

Making great music is good; implementing a great strategy for the music is better. Asides from making good music, a strong marketing plan is essential to break through all the “noise” that exists today(over 200 songs are uploaded to Music Streaming Platforms daily). That's where you're, among several other great artists, but unfortunately, the music industry is where the fittest, the rugged, and the best strategist survive. Hence, Labels employ music experts who have learned and mastered the art of the music business. The evolution in music has become more integrated with creative visuals over the last decades - a result of the synergy between the two that can create an intriguing video experience in communicating the ethos of his/her message to the listeners.

Nowadays, there is a great high expectation for a visual reference associated with your music. Your music might not hit the right spot, but the music video can pull the stunt that helps to convert to numbers for you. This is where your team strategy comes into play! Your visuals must communicate to your bookers, your promoters, and most importantly your fans that you take your music seriously and professionally. This will, in no doubt, influence your image, your artistry, and your performance.

We Curated Some Five Recent Best Nigerian Music Videos:

Below are some of the best Nigerian music videos. These videos are chosen based on Video setting, the storytelling direction, and compatibility with the song.

In no particular order, here are some of the recent best Nigerian music videos:

1. “PBUY (Peace Be Unto You)” - Asake
2. “Question” - Burna Boy ft Don Jazzy
3. “Running to you” - Chike Ft Simi
4. "Lie” - Kizz Daniel

5. “Champion" - Fireboy

We spoke to a few young Nigerians and asked about the best music video they have ever watched and what's intriguing about the video.

Read Below:

1. Sugar Baby by Reekado Banks.

"What intrigues me: Apart from the fact say the song makes sense, the costume used in the video(white overall) intrigued me. The "flenjuring" too. AG and some stars were featured too. The video buttressed the song, all in all." - Jay Jay, Male.

2. Burna Boy- Monsters You Made

"It portrays the whole image of the song It was spiritual." - Gustav, Female.

3. Reekado Banks - Katapot

"The story told was intriguing" - Phestus, Male.

In conclusion, we hope you learn one or two things and most especially that great visuals for your music are an additional promotion to the range of your art.